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Media Strategist/Media Account Manager

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Media Strategist/Media Account Manager
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Job Details


Hands on Recruitment have partnered one of the largest global marketing and advertising agency networks in the world who are currently recruiting for a Media Strategist to join their Johannesburg team.

Role purpose

The MAM is the central contact person responsible for managing and driving all media related aspects of the brands in his/her portfolio, including having a clear understanding of the brands, providing strategic direction, monitoring KPIs and budgets, as well as ensuring the effective implementation and buying of all campaigns.

Specific responsibilities

  • Build and maintain strong relationships with his/her respective brand client teams
  • Manage the overall day-to-day media activity of the brands in his/her portfolio.
  • Based on client briefs, compile high quality, innovative media strategies (traditional + digital).
  • Manage output across all the groups partner agencies and integrate seamlessly.
  • Allocate realistic budgets to campaigns / media platforms and monitor accordingly.
  • Agree on and then track / monitor KPIs, ensuring that these are met.
  • On approval of strategies, brief media planner to compile campaign schedules.
  • Oversee approval of schedules and ensure accurate buying briefs.
  • Do monthly flow plan checks and address over-/underspends.
  • Continuously look for and present proactive media ideas to the brand teams.
  • Evaluate media proposals and make recommendations to client accordingly.
  • Put together insightful post campaign reports, including recommendations for future campaigns.
  • Together with the insights division, drive competitive brand reviews when / if required.
  • Assist the buyer in chasing creative material, when and if required.
  • On a weekly basis, communicate accurate account status to client and internal team.
  • Support the BUD / Hub in providing portfolio related information when / if required.
  • Assist the finance team in resolving invoice queries.

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